ONE WITH THE SPORTS WE SERVE
—The Black Diamond Vision
What makes BD different? No, it's not the product. The special sauce of BD goes deeper than that.
We gave the Camp 4 film crew full access to peek behind the curtain of our brand, and this is the story that unfolded —a BD anthem that captures who WE truly are.
OUR DESIGN PROCESS
Great equipment falls seamlessly into the rhythm of your mountain projects and your lifestyle. To achieve this end, we follow a creative process that continually revolves around the user. This process looks different for every project, but all projects share a common focal point, they are hyper-focused on the user.
A successful project runs through many cycles. Each of these cycles creates a feedback loop of learning, iterating and evolving to get ever closer to creating iconic products that define the future of the sport.
There are hundreds of feedback loops in every single project at BD. What follows are examples of some of these feedback loops and the iconic products that are the result of our creative process.
USER TRUST
You trust your life and well-being to your equipment. You trust a brand to fulfill that need. What’s more, you trust a brand with your culture, your lifestyle, and as your partner in stewardship of wild places. We exist because of this partnership of trust, and we take that partnership seriously.
THE FUSION OF SOUL AND TECH
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SOUL
Mountain sports have a soul. We build our lives around these sports, we live it. That connection we feel lives in the equipment we create. Our equipment tells stories, we tell stories. Great product design has soul.
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TECH
We create equipment for the most technical, demanding users in the harshest environments. We endeavor to meet that need with innovation, rigorous engineering, and performance.
EXTENSIVE LAB AND FIELD TESTING
For as long as we have made gear, we have been committed to testing, breaking and improving that very same gear. Our team of users, product designers and engineers are dedicated to extensive testing, both in the field and in the lab. When we break new ground, we like to share our QC lab findings with our customers and the larger outdoor community.
#BDEMPLOYEES
Bound by our undying passion for climbing, skiing and mountain adventure, Black Diamond Equipment employees number more than 500 worldwide. Our passion is what drives us to relentlessly design, engineer and build the world's best climbing, skiing and mountain equipment.
